Amazon Prime Day Deals: Beauty Products Shoppers in Their 30s Swear By

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We independently selected these deals and products because we love them, and we think you might like them at these prices. E! has affiliate relationships, so we may get a commission if you purchase something through our links. Prices are accurate as of publish time. Items are sold by the retailer, not E!. 

Amazon Prime Day ends in just a few hours. If you’re looking to snag some last-minute beauty items, we’ve got a roundup you’re sure to enjoy.

Just like your eating habits may change from your 20s to your 30s (late night Taco Bell runs, we do miss you), the beauty and skincare products you use in 20s may not work as well for you once you hit your 30s. 

“As your skin transitions from your 20s to 30s, alcohol and lack of sleep take its toll on the skin,” Dr. Diane Madfes, MD, FAAD, Assistant Professor of Dermatology at Mount Sinai School of Medicine, told E! News. “When you are in your 20s, your skin rebounds fast. Fast forward a decade and stress, sun, pollution exposure and lack of sleep can trigger inflammation in our skin and the production of free radicals. These free radicals damage our skin cells, slow collagen production and stimulate pigment leading to dull skin and early fine lines.” Because of that, your 30s is a time where you need to give your skin some extra attention with antioxidants and retinol to help it regenerate.

Fortunately, Amazon has a wide range of skincare products that are budget-friendly, splurge-worthy and perfect for adding to your daily routine. We also did some digging to find other beauty products that Amazon reviewers in their 30s can’t live without. Best part is, many of them are on sale today for Amazon Prime Day!

Check those out below. 

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